Courses on offer
eMarketing and Decision Makers Courses
Course 1 - Understanding eBusiness for Key Decision Makers
Understand how to position your business for success online. Delivered by the three principal trainers at Axis Centre, this course helps you to gain a rapid understanding of the key concepts guiding where the web is going. This is a pre-requisite for the business to qualify for the funding.
Course 2 - Google SEO Insights
The basics on getting a website into the top coveted Google listings, for free.The top positions in Google are highly valued and worth millions to Nottingham companies alone. Learn the basics of “organic” and paid search, and plan for how to achive a Page 1 position.
Course 3 - EMail Marketing Insights
Communicate in a highly cost-effective way with your customers! Understand the aspects of planning , designing, running and measuring an email marketing campaign, learn about the low cost tools and methods available to help get you started.
Course 4 – Social Media Marketing Insights
Social Web gets you into the homes of your target market. Seeding an online community can get you customers and turn them into family. Social media tools allow anyone to publish to an ever increasing number of social networks. Open up the world of real time feedback, public opinion and product evangelists.
Course 5 – Effective Management and Goal Setting Insights
Understand how to focus, plan and concentrate on those vital business goals. Examine your motivating factors and learn how to build your own Persoanl Development Plan. Learn from Olympic Medal winning cyclist, Brain Steel, how to succeed in a highly competitive environment.
Web Design Courses
Course 6 – Beginners Web Design Insights
An opportunity to spend time with an experienced web designer, learning some of the basics in the use of Dreamweaver, the industry standard web design tool. Free your company from the relaince on using an external designer to make simple changes.
Course 7 - Website Improvement Insights
A practical website improvement planning workshop helping you prepare and plan for practical design, layout and feature improvementsthe input of an experienced commercial web and graphic designer, plus the input of a small group of key staff from small to medium sized businesses.
Course 8 – Photoshop Insights
Your chance to learn the basics and tricks with an experienced graphic designer, helping you understand this industry standard and superb tool, improving your business graphics, flyers, ads and more.
Course 9 – Web Accessibility & W3C Insights
Creating sites that are standards compliant and accessible to all groups of people is notjust an ideal or a courtesy; it’s your obligation under UK law. This is a great chance to learn more about W3C and planning siteredevelopment from an accomplished web developer and standards expert.
Microsoft Office Courses
Course 10 – Spreadsheet Insights
Knowing how to create and use spreadsheets can help your business to manage its information more effectively advanced tools, tips and tricks in Microsoft Excel to help you become more efficient in organising, analysing and presenting your business data . Gain an insight into some basic and more.
Course 11 – Word Processing Insights
Although Microsoft Word is probably the most widely used office application, many users are self taught and unaware of its full capabilities to use Word more efficiently, and how to integrate it with other office applications in order to create more professional looking business documents.
Course 12 – PowerPoint Insights
Microsoft PowerPoint can enhance your business presentations or it could subject your audience to’Death by PowerPoint You will create more effective presentations through the appropriate use of some of its more advanced features and its integration with other office applications.
Course 13 – Microsoft Outlook 2007
How effectively are you using Microsoft 2007 programmes? Our exeperience is that many people using Outlook are self-taught and only use a fraction of the features available in this programme. Why not learn more and improve your productivity?..
